Trade Events
Virgin Atlantic – Development and implementation of strategic Sales and Marketing Plan through the Travel Trade in the Nordic countries. Plan also includes media buying, advert placement, brand promotion, brand alliance promotions and participation at trade event seminars and exhibitions.
Alamo – Creation, introduction, promotion and maintenance of Alamo Trade, Travel Industry and Consumer sites in the Nordic Countries. The sites have also been adapted as Tour Operator micro sites and constant monitoring of prices and competition is necessary. Joint promotions with key industry partners, seminars, participation at various travel trade shows throughout the Nordic region are performed on regular basis.
Los Angeles Tourism & Convention Board – Acting as the central office in the territory for information and assistance for both consumer and trade. Provide information to the travel press, tour operators, wholesalers, travel agents, corporate/incentive buyers, airlines and similar entities. Organize events and shows (including, design, building and related activities) with Discover Los Angeles and its partners. Utilize our office as an information centre for travel trade and media (not consumers).
Greater Miami Convention & Visitors Bureau – Organize and perform a number of marketing activities in the Nordic region. Activities include, personal sales visits, trade shows, and exhibitions, organization of sales mission and familiarization trips.